Innocent


2016 TV COMMERCIAL

Innocent 2016 TVC
Client
Innocent
Year
2016
Technic
Live Shooting - Stop Motion
Duration
45 sec

 

CONTEXT

No more live animals this year : the real heroes are the bottles!

LIVE BOTTLES SHOOTING

With our friend Eric Delmotte directing the 2016 campaign (as the previous one), we produced a complete stop motion spot. We used a motion control setup to be able to add some camera movements on some shoots.
During pre-production we used a complete CGI animatic to validate rythme and movements.

In case you missed it, have a look at the 2015 campaign.


Production, Pre-Production, Post-production, retouching and color grading were done by our studio.


Director: Eric Delmotte

Director of photography: Christophe Graillot

Music by Circonflex Prod